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We began in 1996 as a tiny marketing consulting company with a list of huge clients. Audi, Hewlett Packard, Microsoft, Sears, Volkswagen, USWest.

One of these clients laughingly compared us to a harbormaster in a tugboat. We liked the comparison so it stuck. And we changed our name.

Since then, we've expanded our charter. In 1999, we established a new division – The Field Office – to highlight a specific area of expertise. We formed close partnerships with other research and consulting groups, like Insight Europe (Frankfurt, Germany) and L’Estrange Research (Sydney, Australia), to extend our capabilities. We expanded our backroom services and broadened our financial base. And our original goal, to provide insightful direction to blue chip clients, has been consolidated into a new division: The Starpoint Consulting Group. Because, after all, tugboats dream by starlight.

If you'd like to chart a new course for an existing product or service, if you have a new product you're planning to launch or a new design you’d like to assess, if you feel a tugboat could help your big dream find open waters, contact us. And sail beyond the harbor…
 
Tug Boat Dreams